LinkedIn says ~10M people have created pages on its Services Marketplace for freelancers, up 48% in the last year; it launched the marketplace in 2021 (Ingrid Lunden/TechCrunch)
LinkedIn’s Services Marketplace, launched in 2021 to connect businesses with freelance talent, is seeing explosive growth. According to TechCrunch, the platform now boasts over 10 million freelancers, representing a staggering 48% increase in the past year.
This rapid growth underscores the rising demand for freelance work and LinkedIn’s successful positioning as a central hub for professionals. The platform leverages its existing user base and robust network, offering a valuable resource for both businesses seeking skilled talent and freelancers looking for new opportunities.
The Services Marketplace allows freelancers to showcase their expertise, build profiles, and connect directly with potential clients. Businesses can browse profiles, request proposals, and manage projects all within the familiar LinkedIn ecosystem. This integrated approach streamlines the hiring process, offering both parties a convenient and trusted environment.
This significant growth also highlights the evolving nature of work. As the lines between traditional employment and freelance work blur, platforms like LinkedIn’s Services Marketplace are becoming essential for facilitating this shift. The platform empowers individuals to take control of their careers and tap into a global network of clients and opportunities.
Moving forward, LinkedIn’s Services Marketplace is expected to continue its growth trajectory. With its strong user base, established reputation, and commitment to connecting businesses with skilled professionals, the platform is well-positioned to become a dominant force in the future of freelance work.